ReTV

Latvia

Latvia's entertainment and reality show channel

ReTV (formerly TV5) is an independent Latvian entertainment television channel operating since 2003. The channel specialises in reality shows, international film series and entertainment programmes for Latvian viewers. ReTV is an effective channel for brands looking to reach an active Latvian audience on an alternative platform, complementing a TV3 LV campaign.

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0.2M+weekly viewers

~25%reach in Latvia

A18–45core demographic

2003on air since

Core demographic

A18–45

ReTV reaches Latvia's 18–45 audience, drawn to entertainment, reality shows and films. Active, consumption-ready viewers seeking leisure content.

0.2M+weekly viewers

~25%reach in Latvia

A18–45core demographic

2003on air since

Benefits

WHY ADVERTISE ON RETV?

ReTV (formerly TV5) is an independent Latvian entertainment television channel operating since 2003. The channel specialises in reality shows, international film series and entertainment programmes for Latvian viewers, reaching around 25% of Latvia's population in the 18–45 age group.

ReTV is an effective additional platform for integrated advertising campaigns in Latvia. The channel perfectly complements TV3 LV and TV6 LV — together with these channels you can increase overall reach and frequency of the Latvian audience. The entertainment content context and the viewer's relaxed mood create favourable conditions for advertising.

OWEXX is the official ReTV advertising distributor. For ReTV advertising prices, please contact us using the details provided. The advertising price will be provided in the shortest possible time.

Contacts for advertising on ReTV television →

Complements TV3 LV and TV6 LV — greater overall reach of the Latvian audience

Entertainment content audience aged 18–45 — an active and purchasing demographic

An alternative platform in Latvia for brands seeking broader reach

Reality show and film channel — high emotional engagement of viewers

More affordable advertising prices than TV3 LV — good ROI for additional reach

Formats

Advertising formats ReTV

15–30s spot

Standard TV spots during entertainment content breaks. The ReTV viewer is relaxed and open to advertising in a leisure context.

Programme sponsorship

Sponsorship of popular reality shows or evening movies. Association with favourite programmes builds a strong emotional connection with the Latvian audience.

Latvian reach package

A combined campaign on ReTV together with TV3 LV or TV6 LV. Greater overall reach of the Latvian audience with a single campaign plan.

Content

Key shows and audience

A18–40

Reality show

Latvian and international reality shows — high viewer engagement and social media activity. The audience for this content is emotionally active and follows every episode with great loyalty.

A20–45

Evening movies

International films in the evening — a relaxed Latvian audience after work. A high level of attention and a favourable emotional context for advertising.

A18–45

Entertainment Shows

A variety of entertainment shows for Latvians. The ReTV viewer actively seeks entertainment and is open to new ideas, products and services.

A20–40

International reality shows

Global reality show hits for the Latvian audience — high emotional engagement and social activity. This format's audience follows every episode and actively discusses on social networks in real time.

A20–45

Late-night movie screenings

Late-night movie blocks for a relaxed Latvian audience. Night-time with lower ad competition — an effective channel to reach the same demographic at a more accessible price than prime time.

A22–45

Series seasons

Long seasons of international series with a loyal audience. Series viewers come back every week — your brand is perceived as a constant companion throughout the season.

Integrated campaign

ReTV + LED screens —
free advertising

By booking advertising ReTV on television, you get free airtime on the OWEXX LED outdoor screen network across Lithuania. Reach your audience both at home and on the street.

Learn more

Recommendation

Who it suits best ReTV?

Papildomas Latvijos kanalas integruotose Baltijos kampanijose

Advertising for entertainment, films and events in Latvia

Fashion, lifestyle and consumer goods brands in Latvia

Brands wanting greater reach of the Latvian audience

Food and beverage category targeting Latvia's 18–45 demographic

Campaigns with a limited budget that want to achieve a high number of contacts with the Latvian audience

About advertising on ReTV

Advertising on ReTV television

Advertising on ReTV — an effective way to reach an active Latvian audience aged 18–45 in an entertainment context. The ReTV viewer chooses relaxation — films, reality shows and entertainment — and is therefore open and receptive to advertising. The channel reaches around 25% of Latvia's population and perfectly complements larger Latvian advertising campaigns.

Advertising on ReTV is especially suitable as a supplementary channel alongside TV3 LV or TV6 LV — this way you increase total Latvian audience reach and campaign frequency at an effective cost. OWEXX can offer combined Latvian channel packages that let you reach the widest possible Latvian audience with a single plan.

How much does advertising on ReTV cost? ReTV offers competitive ad rates compared to larger Latvian channels, delivering good ROI for additional reach. Contact us for a tailored offer or a combined Latvian channels package.

Want to advertise on ReTV but don't have an ad clip? We can help you create an advertising video clip. www.owexx.com/reklama-ekranuose/klipu-kurimas

More information about advertising opportunities in Latvia: www.owexx.com

Advertising in ReTV programmes

Advertising in ReTV programmes lets you precisely reach a share of the Latvian audience in an entertainment content environment. ReTV's programme grid features reality shows, international films and series, and entertainment programmes that attract a loyal audience aged 18–45. Programme audiences are emotionally engaged and open to advertising in a leisure context.

Advertising in ReTV programmes is available in various formats: a standard spot during breaks, programme sponsorship or product integration into the programme content. Programme sponsorship on ReTV lets you associate your brand with content viewers love — a natural and less intrusive form of advertising that audiences receive favourably.

Advertising on ReTV shows. Want to become a sponsor of a popular Latvian reality show or an evening film slot? Want to advertise your goods or services in ReTV breaks? We can help you find the most suitable format and time to reach your target group.

Want to advertise on ReTV shows but don't have an ad clip? We can help you create an advertising video clip. www.owexx.com/reklama-ekranuose/klipu-kurimas

How much does advertising in ReTV programmes cost? The price depends on the chosen programme, ad format and campaign duration. Interested in a combined Latvian channels package with ReTV? Please get in touch – we will provide a tailored offer.

Network

Other TV channels

Let's get in touch

Get a personal proposal

Tell us your target audience, markets and campaign goals – within 24 hours we'll prepare a tailored TV advertising proposal with the most suitable channels and prices.

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FAQ

Frequently asked questions

Didn't find the answer to your question? Get in touch — we'll reply within one business day.

All questions and answers

We select the screen based on your target audience, geography and budget. Get in touch — within 24 hours we'll prepare a personal proposal with the best locations.

The minimum duration is 1 week. You can choose short-term promotional campaigns or long-term brand awareness programmes across several screens.

Yes. We offer packages with screens in Vilnius, Kaunas, Klaipėda and other cities — as well as in Riga and Tallinn. One contract partner across the Baltics.

We accept .mp4 video files (no audio, up to 50 MB) and JPEG/PNG graphic files. If you don't have ready-made material — we'll create the clip for you.

Once we receive the approved material, we upload the ad to the screens within 1–2 business days. In urgent cases — faster.

Yes. For each screen we know the weekly number of contacts based on traffic data. Before signing the contract you'll receive an accurate forecast.

The price depends on the screen location, campaign duration and season. We provide specific pricing within 24 hours of your enquiry — with no obligation.

Yes — each screen has a different resolution. We can adapt the clip to each format for you. You'll find all technical parameters in the Technical parameters section.

Yes. We accept new material at any time — we upload it to the screens within 1 business day. The price for an update depends on the contract terms.

LED screens let you change content quickly and without extra printing costs, run at night, display animated content and reach a higher number of contacts at the same spot.