Campaign planning
In the Baltic states
From advertising idea and concept creation to implementation and promotion across different advertising channels.
Lithuania
Vilnius, Kaunas, Klaipėda, Šiauliai, Panevėžys and other cities
Latvia
Riga, Daugavpils, Jūrmala and other cities
Estonia
Tallinn, Tartu, Pärnu and other cities
Campaign planning
Defining goals
We listen to your goals and expectations.
Audience assessment
We analyse your campaign's target audience: their behaviour, needs, geography and demographics.
Concept development
We develop an advertising campaign concept that aligns with your goals.
Channel selection
We select the optimal advertising channels based on the chosen concept, budget, audience and goals.
Creative production
We produce the planned advertising assets: clips, tent layouts, banners, social media content, etc.
Implementation and management
We organise campaign execution, monitor results and adjust as needed.
Advertising campaign creation
An advertising campaign is the path to success. Of course, if it is planned professionally, thoughtfully, and high-quality and effective solutions are chosen. Creating an advertising campaign together with OWEXX means great audience reach, impactful advertising that delivers the desired results, and a wide choice of advertising media.
Advertising campaign creation with OWEXX
Long-term, nearly 30 years of experience in advertising, a professional team, and successfully implemented advertising campaigns – that's what OWEXX offers. Creating an advertising campaign is a process from the advertising idea and concept development to implementation and promotion across different advertising channels.
Based on your goals and audience, we develop an advertising idea and an engaging, attention-grabbing concept, a design that builds brand recognition, carefully selected advertising spaces, comprehensive solutions and professional advice. Create a memorable and effective advertising campaign together with our team!
Advertising campaign planning: ideas, smart solutions and success stories
A good advertising campaign not only engages the target audience and encourages the desired actions, but also carries a message about the brand, building the company's image and recognition. An effective advertising campaign means clear goals, knowledge of the audience and a message tailored to it, along with the media in which the ad is broadcast; it means complex, interesting solutions and creative advertising.
Whether it's traditional advertising media such as television, radio or billboards, or bright outdoor screens in cities, or online advertising, etc. – the key is that the chosen advertising media reach the target audience. A successful advertising campaign increases brand awareness, builds a connection with the consumer, and fosters loyalty.
Included in the service
What does a successful advertising campaign require?
Examples
Implemented campaigns
Implemented campaign
Advertising campaign creation
Ministry of Education, Science and Sport
The main goal of the advertising campaign — to attract students to teacher education studies. An advertising idea and two advertising concepts for different audiences were created. Full implementation of the advertising campaign — from idea and technical execution to promotion on outdoor screens, indoor screens in shopping centres and online. An advertising campaign success story.
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Implemented campaign
Advertising campaign
E-Transport
Creating an advertising campaign for E-transport. Commercials, layouts designed by a professional graphic designer, animations created by an animator. Increasing brand and service awareness, with the main focus on the service offered and its accessibility.
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Implemented campaign
Advertising campaign creation
Together on the road to victory
The goal of the advertising campaign "Together on the road to victory" is to promote sports sponsorship, support and attention for athletes, and to thank them. The faces of the advertising campaigns created by OWEXX – from idea to implementation – became representatives of various sports.
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Advertising campaign planning and management
From advertising concept to campaign implementation – in the hands of the OWEXX team, an idea becomes a successful advertising campaign.
What does a successful advertising campaign require?
One of the main challenges companies face today is attention. How to earn consumers' attention? How not to disappear in the noise of information? How to stand out, how to build awareness and recognition? Although the answers to these questions are multi-layered and involve more than one nuance, the OWEXX team will help you find them, offering professional advertising campaign planning and management services.
What makes an advertising campaign successful? One that achieves its goals. A clear, precise objective, served by an advertising idea that is at once distinctive and creative; a message tailored to the target audience; well-chosen advertising media — selected with the goals, audience and the product or service in mind; a clear yet engaging message and memorable design.
Long-term experience, successfully executed advertising campaigns, and the largest selection of advertising spaces in Lithuania – OWEXX will help create an advertising campaign that stands out.
Advertising campaign planning and organisation in the Baltic states
Creating an advertising campaign involves many stages, and the entire team takes care of its implementation. From developing the advertising idea and concept to technical execution and promotion across advertising channels — planning and organising an advertising campaign must be done thoughtfully, professionally and with high quality, as it is part of the company's image.
Advertising campaign creation starts with clarifying the client's goals and wishes and discussing the target audience. The advertising idea and concept are then discussed with the client. Usually several ideas are proposed, and the client chooses the ones that suit them best.
The largest selection of advertising spaces in Lithuania
Another important step in planning an advertising campaign is the selection of advertising media. This process is carried out taking into account many elements and nuances – the advertising goal, the audience, the specifics of the product or service, etc. Properly selected advertising spaces mean an effective and successful advertising campaign.
An advertising campaign can be implemented both in traditional and the latest advertising tools; both through out-of-home advertising and television, internet, social networks, etc. advertising channels. OWEXX offers the largest selection of advertising spaces in Lithuania, therefore it can offer comprehensive solutions, effective combinations of advertising channels and advertising that reaches a large audience.
Advertising on top-quality outdoor screens, indoor screens in various venues (medical facilities, shopping centres, water park, etc.), advertising stands, advertising trailers, advertising at the airport, business centres, advertising spaces in the water park, advertising on and inside public transport, online advertising, radio and television advertising, and other advertising tools — a huge selection of advertising spaces offered by the OWEXX team.
"Creating an advertising campaign is a process that spans from the advertising idea and concept development to implementation and promotion across different advertising channels."
OWEXX campaign planning and management team
OWEXX · Advertising in the Baltics
Advertising campaign planning and organisation, advertising creation
Contact us – we'll discuss your advertising campaign and plan its implementation.