OWEXX
Radio 3

Radio 3

Hit after hit!

Radio 3 is a contemporary pop music and hits radio station, broadcasting on the "Hit after hit!" principle in 11 Lithuanian cities. Belonging to the TV3 / All Media Lietuva group, this station helps advertisers reach an active audience with purchasing power through effective audio and digital advertising formats.

Frequencies: Vilnius 88.5 · Kaunas 105.4 · Klaipėda 89.1 · Šiauliai 98.5 · Panevėžys 93.2 and 6 more frequencies

~0,3Mweekly listeners
A18–39core demographic
11FM frequencies in Lithuania
2007active since

Key demographics

A18–39

The target audience of Radio 3 is 18–39 year olds with a modern mindset, interested in the latest fashion, technology and leisure trends. They are working, earning and active consumers whose high purchasing power ensures a high return on advertising.

~0,3Mweekly listeners
A18–39core demographic
11FM frequencies in Lithuania
2007active since

About the station

Radio advertising, audio clips on Radio 3

Radio 3 is a contemporary pop music radio station, broadcasting the best hits around the clock. As part of the TV3 / All Media Lietuva group, the radio station ensures high professionalism and broad reach across 11 Lithuanian cities.

Radio station "Radio 3"

Radio 3 is a contemporary pop music and hits radio station, broadcasting on the "Hit after hit!" principle in 11 Lithuanian cities. Belonging to the TV3 / All Media Lietuva group, this station helps advertisers reach an active audience with purchasing power through effective audio and digital advertising formats.

By advertising on Radio 3, you don't just reach listeners' ears — you see results. We offer flexible advertising formats, from traditional audio spots to live on-air presentations and digital advertising on the online player.

"Radio 3" audience – young, active and with strong purchasing power

Radio 3 listeners are women and men aged 18–39 who follow the latest trends, spend their free time actively and are open to trying new things. This is an audience that chooses quality and is open to advertising messages.

The target audience of Radio 3 is 18–39 year olds with a modern mindset, interested in the latest fashion, technology and leisure trends. They are working, earning and active consumers whose high purchasing power ensures a high return on advertising.

Advertising on Radio 3

Whether you choose a short audio spot in the morning zone or long-term programme sponsorship – the Radio 3 team will help you create and broadcast effective advertising. With coverage across 11 cities and professional production, your message is heard where it's needed.

Advertising services on „Radio 3"

  • Advertising audio clips
  • Morning hit zone — the time of highest listenership
  • Show sponsorship
  • Live presentations on air
  • Advertising in the internet player
  • Professional audio clip production

Benefits

WHY ADVERTISE RADIO 3?

01

Wide geographic reach – 11 cities, including all major Lithuanian centres

02

Precise young, purchase-active audience (A18–39), ideal for brand growth

03

TV3 / All Media Lietuva synergy – the opportunity to integrate advertising with television and digital channels

04

High on-air engagement – listeners return to the music and ads every day

Formats

Advertising formats Radio 3

01

Advertising audio clips

Standard 15–30 sec. audio clips broadcast within music blocks. They help deliver a message quickly and effectively to the target audience.

02

Morning hit zone

An advertising zone in the morning period, when listener activity is at its highest. Your ad plays alongside the most popular hits of the day.

03

Show sponsorship

Become the sponsor of a specific show – your brand is presented at the start, end and during the breaks of the show. Creates a long-term connection with listeners.

04

Live presentations on air

The host presents your product or service live – exclusive attention and a recommendation effect. Perfect for promotions and novelties.

05

Advertising in the internet player

Digital banners and audio clips in online radio streaming. They reach listeners who tune in via smartphones and computers.

06

Audio clip creation

Professional creation of an advertising audio clip from idea to recording. The sound is tailored to your brand and audience.

Content

Key shows and audience

01
A18–39

Morning show with Radio 3

An energetic morning slot with hosts, news and the best hits. The ideal place to advertise products related to the morning routine and leisure.

02
A18–35

Pop Lunch

A midday music block for relaxation and fans of contemporary music. A large flow of young listeners.

03
A18–30

Evening hit line-up

An evening show with the hottest pop and dance music hits. Perfect for advertising entertainment, food and technology.

04
A18–39

Weekend mix

A relaxed weekend format with the best hits of the week. Listeners are actively planning purchases and leisure time.

05
A18–35

Top 10 hits of the week

A weekly roundup of the most popular songs — high listener engagement and anticipation. Ideal for brands that associate themselves with music and youth.

06
A18–29

Night hit stream

A non-stop night music format for the youngest listeners. Fewer advertisers means better visibility for your message.

Integrated campaign

Radio 3 + LED screens —
free advertising

By booking advertising Radio 3 on air, you get free broadcasts on the OWEXX LED outdoor screen network across Lithuania. Reach your audience both on air and on the street.

Learn more

Research data

Why does radio advertising work?

~0,3MAll Media

weekly listeners throughout Lithuania

11FM

city coverage – from Vilnius to Alytus

A18–39Kantar

core listener demographic — an active, high-purchasing-power generation

Reach

Radio 3 dažniai

Radio 3 broadcasts 11 FM frequencies — national coverage across Lithuania.

Lithuania · City · FM frequency

Vilnius88,5 MHz
Kaunas105,4 MHz
Klaipėda89,1 MHz
Šiauliai98,5 MHz
Panevėžys93,2 MHz
Marijampolė89,1 MHz
Utena89,3 MHz
Ukmergė91,5 MHz
Raseiniai91,3 MHz
Plungė104,5 MHz
Alytus94,5 MHz

Directly

Direct “Radio 3" broadcast

Press to listen

Radio 3

Free live stream online. Listen now right on this page.

Recommendation

Who it suits best Radio 3?

01

Fashion and beauty brands targeting a young, active audience

02

Technology and mobile app startups

03

Cafés, restaurants and entertainment venues

04

Car sales and rental

05

Sports clubs and wellness centres

06

Organisers of events and festivals targeting an 18–39 audience

Let's get in touch

Get a personal proposal

Describe your campaign goals – within 24 hours we'll prepare a tailored proposal with the most suitable radio stations, ad formats and prices.

FAQ

Frequently asked questions

Didn't find the answer to your question? Get in touch — we'll reply within one business day.

All questions and answers

We select the screen based on your target audience, geography and budget. Get in touch — within 24 hours we'll prepare a personal proposal with the best locations.

The minimum duration is 1 week. You can choose short-term promotional campaigns or long-term brand awareness programmes across several screens.

Yes. We offer packages with screens in Vilnius, Kaunas, Klaipėda and other cities — as well as in Riga and Tallinn. One contract partner across the Baltics.

We accept .mp4 video files (no audio, up to 50 MB) and JPEG/PNG graphic files. If you don't have ready-made material — we'll create the clip for you.

Once we receive the approved material, we upload the ad to the screens within 1–2 business days. In urgent cases — faster.

Yes. For each screen we know the weekly number of contacts based on traffic data. Before signing the contract you'll receive an accurate forecast.

The price depends on the screen location, campaign duration and season. We provide specific pricing within 24 hours of your enquiry — with no obligation.

Yes — each screen has a different resolution. We can adapt the clip to each format for you. You'll find all technical parameters in the Technical parameters section.

Yes. We accept new material at any time — we upload it to the screens within 1 business day. The price for an update depends on the contract terms.

LED screens let you change content quickly and without extra printing costs, run at night, display animated content and reach a higher number of contacts at the same spot.