Bus advertising
Vilnius
Vilnius has around 500 public transport vehicles. 879 LCD monitors across 256 vehicles — 164 screens in 41 trolleybuses and 715 screens in 215 buses. Around half a million residents and visitors use the capital's public transport every day.
All three formats are available in Vilnius: outdoor advertising, TV/LCD screens in the cabin and indoor areas (frames, handles).
City information
Population
~600 thousand
Vehicles
~500 media
Passenger flow
~0,5 mln. keleivių/dieną
Available formats
Outdoor advertising
Advertising on buses and trolleybuses in Vilnius
Advertising on public transport in Vilnius is an opportunity to be seen. Advertising on buses, trolleybuses and inside public transport in Vilnius ensures a large and diverse audience that includes not only city residents but also visitors to the capital.
Advertising spaces on Vilnius public transport
• full vehicle (bus or trolleybus) wrap – advertising spaces on the side and rear of the vehicle;
• advertising spaces on the rear of the vehicle (full or partial wrap);
• advertising on part of the vehicle's rear window.
Which advertising space you choose on a bus or trolleybus is up to you. A full bus or trolleybus wrap provides the most space for interesting, unexpected, distinctive advertising that will definitely catch the attention of road users, pedestrians and, of course, public transport passengers. Advertising spaces on part of the vehicle's exterior will also not go unnoticed and will create a powerful message for your advertising campaign. If you have any questions, contact the OWEXX team and we will help you decide.
Advertising on buses, trolleybuses and inside public transport
Every day, around half a million city residents and visitors to the capital travel on Vilnius public transport, and nearly 500 public transport vehicles take to the city streets.
Imagine an audience of that size seeing your advertising every day. It is an opportunity to expand your customer base, introduce a new product or service, strengthen your connection with consumers and increase trust in your brand. Reaching a large and diverse audience ensures that it will include potential users of the product or service you are advertising, and distinctive, highly visible advertising will not go unnoticed.
OWEXX offers advertising spaces on vehicles in Vilnius – trolleybuses and buses – and inside them. These are advertising spaces on the exterior of buses and trolleybuses, as well as advertising frames and LCD screens and advertising handles inside public transport. Make public transport advertising part of your campaign and enjoy effective advertising and results that exceed expectations.
Interested in advertising spaces on public transport in Vilnius?
If you are interested in effective advertising on or outside public transport, contact the OWEXX team – we will help you choose the advertising spaces on buses or trolleybuses and inside them in Vilnius that are right for your advertising, and you will enjoy the successful results of your advertising campaign.
Contact us by phone, e-mail or by filling out the enquiry form.
Advertising on public transport in Vilnius
Advertising on public transport in Vilnius means highly visible advertising spaces on buses and trolleybuses. Bright and mobile advertising, seen every day on the capital's streets, gives you the opportunity to attract the attention of a large audience. This includes not only public transport passengers but also pedestrians and drivers and passengers of other vehicles.
One of the main advantages of advertising in the capital is the large audience, which consists not only of city residents but also of tourists. Bright advertising on public transport will certainly not escape the eyes of city visitors carefully exploring their surroundings. Advertising spaces on buses and trolleybuses will also attract the attention of those stuck in traffic jams, driving next to or behind public transport vehicles.
Advertising spaces on public transport in Vilnius
Advertising in the capital is an opportunity to present your product, service or brand not only to Vilnius residents but also to tourists. When travelling by public transport, especially for city visitors, passengers follow the information on screens and read the information provided in frames because it is relevant. At the same time, the advertising spaces on the bus or trolleybus are noticed, and the information in them is read more carefully not only because of increased attentiveness but also because of the time spent travelling on a public transport vehicle.
Advertising spaces on Vilnius public transport:
• advertising spaces in frames;
• advertising on LCD monitors;
• advertising handles.
Advertising on public transport is not only a large audience but also an opportunity to create interesting advertising tailored specifically to the public transport environment. Creative advertising will attract the attention of bored and looking-around public transport passengers.
LCD / TV screens
Advertising on bus and trolleybus TV screens
Video advertising broadcasts on public transport
Advertising on TV screens
TV (LCD) screens on public transport are a combination of traditional advertising media and modern technology that attracts the audience's attention. Vilnius public transport passengers are an audience of around half a million people who see advertising broadcasts on screens in buses and trolleybuses. Advertising on public transport screens stands out because optimal conditions are created for viewing and remembering it – consumers devote more attention and time to viewing the advertising, and the message is seen more than once.
Types of advertising
On Vilnius public transport screens, you can show videos (without sound) or images of up to 15 seconds. Available options:
- show advertising on all Vilnius buses and trolleybuses;
- broadcast advertising on all Vilnius buses;
- broadcast advertising on all Vilnius trolleybuses.
OWEXX screens in Vilnius
- 164 LCD monitors on trolleybuses, number of trolleybuses – 41;
- 715 LCD monitors on buses, number of buses – 215;
- in total – 879 LCD monitors on 256 public transport vehicles.
Unusual spaces
Advertising on handles in buses and trolleybuses
Unusual advertising spaces on public transport
Advertising locations
Advertising handles are an advertising medium inside Vilnius public transport vehicles that will not escape the eyes of bus and trolleybus passengers. Advertising handles are perfect for a short, clear advertising message, for example, increasing brand visibility or inviting people to visit a website, social networks, etc., announcing a promotion, and so on.
Advertising spaces
Advertising space – 8 × 12 cm. Advertising prices are calculated based on volume and period. Minimum order – advertising spaces on advertising handles on 10 vehicles for one month.
Print advertising
Advertising frames in buses and trolleybuses
Highly visible advertising on public transport
Advertising frames
Advertising frames on Vilnius public transport are printed advertising in frames that catches the attention of public transport passengers. Consumers who can devote more time to advertising see the same advertising more than once during their journey, so the likelihood of remembering the product or service you are advertising increases.
Sizes of advertising frames
On Vilnius public transport we offer:
- advertising frame on the driver's cabin (42 × 60.5 cm);
- advertising frame above the windows opposite the second door of the vehicle (21 × 90 cm).
Advertising prices are calculated based on volume and the duration of the advertising space rental.
Bonus:
free advertising on the OWEXX outdoor screen network
Free advertising on LED screens throughout Lithuania — when you order advertising on buses or trolleybuses, the OWEXX outdoor screen network additionally increases your brand's visibility. We determine the volume individually based on the size of your order.
Learn more →Advantages
Why advertise on public transport?
Half a million eyes
Every day, around 500,000 passengers travel on Vilnius public transport. Your advertising is seen daily, in every district of the city.
Mobility = reach
Unlike an outdoor billboard, transport advertising moves with the city. It reaches residents at work, in the shop, at leisure.
Long contact time
The average public transport journey lasts 20–30 min. During that time, the same advertising is seen several times – a unique advantage.
Large and diverse audience
The advertising is seen not only by passengers but also by pedestrians and other road users. All age groups and social strata are reached.
High recall
According to the US Transportation Research Board, 80% of people remember transport advertising they saw 30 min. before purchasing.
Effective price-quality ratio
Transport advertising reaches a million-strong audience at a relatively low cost compared with other media.
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