KaunasScreen – UrmasPramonės Ave. and Taikos Ave. roundabout, Kaunas

An outdoor screen at the intersection of Pramonės and Taikos avenues, in a high-traffic roundabout on the way to the popular shopping centre "Urmas" – bright, dynamic, high-visibility advertising that captures attention for a large audience

As its name suggests, the outdoor screen is located on the way to the popular shopping centre "Urmas", in the busy roundabout at the intersection of Pramonės and Taikos avenues. The junction of two of Kaunas' main streets and the surrounding consumer magnets ensure a large audience for advertising broadcast on this high-quality, modern outdoor screen.

"Urmas" is a well-known, heavily visited shopping centre that guarantees strong consumer flows past the outdoor screen. The "Urmas" shopping centre is known to around 96% of Lithuania's population (according to the shopping centre's website). It is home to more than 800 shops and covers an area of 70,000 sq. m. Outdoor screens located near shopping centres or on the way to them enable effective and impactful advertising, since consumers heading to shopping locations are already prepared to buy products or services; they are often open to new information (for example, about special offers, promotions, new products, etc.) and even actively seek it out. Advertising on the "Urmas" outdoor screen is an opportunity to drive sales and build brand recognition in an optimal location.

Not only the shopping centre mentioned above, but also other facilities around the roundabout where the outdoor screen stands, generate large consumer flows – some of these facilities also build awareness of the location and, of course, of the screen itself. Around the intersection of Pramonės and Taikos avenues, as well as along both busy streets, there are many shopping complexes, manufacturing companies and business centres, the most famous of which – "1000 litų" – has become a local landmark.

Around the roundabout where the "Urmas" outdoor screen stands, there is also the "Maxima" shopping centre, a "McDonald's" restaurant, the Emergency Medical Service, car service centres and car washes, etc. Nearby is Kaunas College, and close by is Draugystės Park, which attracts crowds of Kaunas residents during the warm season.

The Pramonės and Taikos avenues connect the densely populated Dainava, Žaliakalnis, Kalniečiai, Žemieji Šančiai and Gričiupis districts. Residential blocks, business centres, various shops and companies generate large consumer flows that make up a substantial audience for advertising broadcast on the outdoor screen.

Advertising in Kaunas is a message seen not only by Kaunas residents and people from the surrounding area, but also by visitors from across Lithuania and abroad. The constantly growing city welcomes a large flow of tourists every year, and new business and science centres are being established here. Outdoor screens standing in high-traffic urban areas attract attention with bright, dynamic advertising, and moreover are seen by a large audience of city dwellers and visitors. It is an opportunity to achieve your advertising campaign goals and build a connection with the consumer by delivering a memorable advertising message.

To arrange advertising broadcasts on the "Urmas" outdoor screen in Kaunas, write to us via the contact form, by e-mail, or call the contact phone numbers provided.