OWEXX
Public transport

Bus advertising
Kaunas

Kaunas public transport uses modern Solaris Trollino 12 trolleybuses and Solaris Urbino buses. In the Kaunas district (KAUTRA) — 71 buses (16 MB Sprinter + 55 Temsa MD9). The greater Kaunas region is home to more than 400,000 residents.

Advertising available on the sides, rear and frames in the cabin (21×60 cm above windows, 40×29.7 cm window frames).

City information

Kaunas coat of arms

Population

300k+

Vehicles

Solaris Trollino/Urbino + 71 KAUTRA bus

Minimum duration

min. 3 months (district)

Available formats

Outdoor advertising
Indoor spaces
300k+Kaunas residents
71KAUTRA buses in the district
4Frames / vehicle

Outdoor advertising

Advertising on buses and trolleybuses in Kaunas

Kaunas is a fast-growing, expanding city. Advertising on public transport in Kaunas is a great opportunity to achieve your campaign goals, grow your customer base and boost consumer trust.

Advertising spaces on buses in Kaunas

Available advertising positions on Kaunas public transport

• full rear of vehicles;
• partial rear of vehicles;
• rear window;
• showcase frames.

Advertising on the exterior of Kaunas public transport vehicles opens up advertising spaces that let creativity and an interesting, eye-catching message shine. The audience is made up of city residents and visitors, and your advertising message will be seen across the whole city.

Advertising on the rear window of a bus in Kaunas

Advertising on the rear window of a vehicle

Advertising on Kaunas public transport vehicles

OWEXX offers advertising spaces both on the exterior and in the interior of Kaunas public transport vehicles. Advertising on public transport delivers a large and diverse audience, is visible throughout the city of Kaunas and lets you reach a targeted, local consumer group.

Get in touch with OWEXX and we will help you choose the advertising spaces on Kaunas buses and trolleybuses that are right for you.

Why advertise on buses and trolleybuses in Kaunas?

• Large and diverse audience
• Advertising visible across the whole city
• Space for creative, unexpected advertising
• The ability to target and reach your audience
• Advertising that pays for itself

The city of Kaunas is home to more than 300,000 residents, and together with the Kaunas district – more than 400,000. Among them are people commuting to work or studies every day, who are reached by advertising constantly, as well as other city dwellers and visitors.

Partial advertising on the rear of a bus in Kaunas

Partial rear of a vehicle

Advertising on public transport in Kaunas

Advertising is available on Solaris Trollino 12, Solaris Urbino 12, Solaris Urbino 12 CNG and MB Sprinter vehicles. Part of the rear of the vehicle is covered with window graphic film (the window), and the other part with a film specially designed for transport.

Advertising on buses and trolleybuses in Kaunas

Indoor advertising

Advertising frames on buses and trolleybuses in Kaunas

Advertising frames are advertising spaces above the windows inside a vehicle, catching the attention of passengers travelling by public transport.

Advertising frames on Kaunas buses and trolleybuses

Advertising frames on Kaunas public transport certainly won't go unnoticed by bored passengers gazing out of the windows – the advertising spaces above the windows are perfectly visible.

Advertising frame specifications

• Frame size: 21 × 60 cm;
• Per vehicle: 4 advertising frames;
• Minimum order: 40 frames / 10 vehicles.

Why choose advertising in frames?

• Well-positioned advertising frames ensure your ad won't go unnoticed;
• Consumers can spend more time with your ad;
• The ad is seen more than once during a journey;
• Regular Kaunas public transport users see frame advertising every day;
• Excellent price-to-performance ratio.

The price depends on the scope and period of the advertising order.

Window frames

Showcase frames on Kaunas public transport

Effective advertising with double the benefit – visible both to passengers inside the vehicle and to those waiting for a bus or trolleybus.

Advertising position on the window

Showcase frames are advertising spaces on the windows, both inside and outside the vehicle. They are sure to catch the attention of public transport passengers, as they sit right on the vehicle window.

The ad is perfectly visible to both seated and standing bus and trolleybus passengers, as well as from the outside – to those waiting at the stop.

Showcase frame specifications

• Frame size: 40 × 29.7 cm;
• Frame position: on the window of a public transport vehicle.

The price depends on the scope and period of the order.

Showcase frames on Kaunas public transport

Kaunas district

Advertising spaces on buses in the Kaunas district

The Kaunas district is one of the fastest-growing municipalities in Lithuania. OWEXX offers advertising spaces on 71 buses.

Advertising spaces on buses in the Kaunas district

Advertising space – the full rear of the vehicle

The full rear of the bus is an advertising space visible to all road users and pedestrians. An advertising space covering the entire rear of the vehicle is perfectly visible and brings the streets of the Kaunas district to life.

Available vehicles

• 16 Mercedes-Benz Sprinter buses;
• 55 Temsa MD9 buses.

The minimum advertising period is 3 months.

Advertising space – partial rear of the bus

The partial rear of the bus is a somewhat smaller advertising space covering part of the rear of the vehicle. Perfect for conveying a shorter advertising message.

Available advertising spaces in the Kaunas district

• full rear of the bus;
• partial rear of the bus.

The Kaunas district is one of the youngest municipalities in Lithuania by average age of residents, and its population is constantly growing.

Bonus

Bonus:
free advertising on the OWEXX outdoor screen network

Free advertising on LED screens across Lithuania — when you order advertising on buses or trolleybuses, the OWEXX outdoor screen network gives your brand extra visibility. The scope is set individually based on the size of your order.

Learn more →

Benefits

Why advertise on public transport?

01

Large and diverse audience

The city of Kaunas has 300,000+ residents, and with the district – 400,000+. Your ad is seen by passengers, pedestrians and all other road users.

02

Mobility = reach

Unlike a static outdoor billboard, transport advertising moves with the city. It reaches residents at work, at the shop, at leisure.

03

Long contact time

The average public transport journey lasts 20–30 min. During that time the same ad is seen several times – a unique advantage.

04

Creative space

Advertising spaces on buses and trolleybuses are a space for interesting, unexpected advertising that will catch the attention of road users across the whole city.

05

High recall

According to the US Transportation Research Board, 80% of people remember transport advertising they saw within 30 min. of making a purchase.

06

A wide choice of advertising formats

Transport advertising reaches a large audience at a relatively low cost compared with other media.

Let's get in touch

Get a personal proposal

Choose your cities and describe your campaign goals – within 24 hours we'll prepare a tailored proposal with the most suitable public transport advertising formats and prices.

FAQ

Frequently asked questions

Didn't find the answer to your question? Get in touch — we'll reply within one business day.

All questions and answers

We select the screen based on your target audience, geography and budget. Get in touch — within 24 hours we'll prepare a personal proposal with the best locations.

The minimum duration is 1 week. You can choose short-term promotional campaigns or long-term brand awareness programmes across several screens.

Yes. We offer packages with screens in Vilnius, Kaunas, Klaipėda and other cities — as well as in Riga and Tallinn. One contract partner across the Baltics.

We accept .mp4 video files (no audio, up to 50 MB) and JPEG/PNG graphic files. If you don't have ready-made material — we'll create the clip for you.

Once we receive the approved material, we upload the ad to the screens within 1–2 business days. In urgent cases — faster.

Yes. For each screen we know the weekly number of contacts based on traffic data. Before signing the contract you'll receive an accurate forecast.

The price depends on the screen location, campaign duration and season. We provide specific pricing within 24 hours of your enquiry — with no obligation.

Yes — each screen has a different resolution. We can adapt the clip to each format for you. You'll find all technical parameters in the Technical parameters section.

Yes. We accept new material at any time — we upload it to the screens within 1 business day. The price for an update depends on the contract terms.

LED screens let you change content quickly and without extra printing costs, run at night, display animated content and reach a higher number of contacts at the same spot.